Colgate Optic White Pro Series Whitening Toothpaste with 5% Hydrogen Peroxide, Enamel Strength, 3 oz Tube

Taste great, which was a big concern. I can still feel the peroxide working 10 minutes after brushing my teeth. Fresh lasting feeling.

I don’t know what is wrong with this toothpaste but it’s not like the ones I bought in the stores. Had a horrible taste and just wasn’t right. Something was wrong with this toothpaste. Ended throwing them out and bought one at Walmarts. This person should not be selling these.

Deceptive advertizing by displaying TWO tubes of toothpaste in the ad but only receiving one tube.

Strong and does the job.

Works better than the dental tray whitening gel you get from your dentist. I had visible results from day one - or day two, rather - I brush in the evening..

Heres why! They use one of these new whitening toothpaste products. They really do a great job. Its too bad that they dont fill the tube completely though. It makes you feel cheated.

The flavor is not the greatest.